| | Article: “Search Verticals Gain Traction” by Matthew Hicks. Discusses Become.com and Shopping.com shopping search engines sites. These specialty search engines give their users more in-depth searches and assist in comparison shopping. | http://www.eweek.com/article2/0,1895,1769386,00.asp
|
|
|
|
| | Article: "Specialty Search Engines" by Danny Sullivan. Discusses the different types of specialty search engines including answers searching, computer search engines, domain searching, financial search engines, government search, invisible web, legal search engines, mailing lists, medical search engines, newsgroup search, science search engines, shopping search, travel search engines, WAP search engines, and other specialty services. Each topic is hot linked to a list of specialty engines in that field. | http://searchenginewatch.com/links/article.php/2156351
|
|
| | Podcast.net is a search engine for locating podcasts. You can search by title and description, keywords, location, host and episodes. When you select one of the browser tags (letters of the alphabet) a list appears with all the topics starting with that letter. Next to each entry in these lists are the number of podcasts. | http://www.podcast.net/show/20978
|
|
|
|
|
|
|
|
| | Article: "The Four Horsemen of Vertical Search" by Rob McGann. Discusses how the massive growth in the paid search market will be fueled by the top four areas of vertical search: retail, travel, financial services, and media and entertainment. | http://www.clickz.com/news/article.php/3485111
|
|
| | Blog entry: "Silicon Valley’s Buzzing with Vertical Search" by Om Malik of Business 2.0 Magazine. Discusses how the vast numbers of blogs are infiltrating the top search results, thus making vertical search more attractive for finding marketplace-specific information, and for advertising to reach a target market. | http://gigaom.com/2005/03/16/3554/
|
|
| | Wikipedia entry for vertical search. Discusses the origins of vertical search, vertical search vs. broad-based search, vertical search users, vertical search marketing buyers, factors driving the growth of vertical search, vertical search design and advertising models. | http://en.wikipedia.org/wiki/Vertical_search
|
|