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Facebook's Social Ad Network
Blog Entry: "Facebook's Social Ad Network: What We (Think We Know) So Far," by Eric Schonfeld of TechCrunch. Discusses the future of advertising on Facebook. Includes information on Facebook's experimenting with targeting ads through its Facebook Flyers program. Discusses what would be the limitations and capabilities of a Facebook social ad network (e.g., it will only be able to serve ads to Facebook users, but may result in better response rates than contextual ads). Also includes information on Microsoft and Facebook, Google AdSense and more.
Facebook and Google
Blog Entry: "Facebook and Google Compete by Flipping Each Other's Models Inside Out," by Mike Masnick of Techdirt. Discusses Facebook and Google's new business models. Includes information on Facebook's launching of an ad network initiative and Google's creation of OpenSocial, a network that will make it easier to build applications that can run across any of its social network.
Google Gets More Social with New Network
Article: "Google Gets More Social With New Network," by The Associated Press on Discusses Google's plan to build a network for application developers, such as the developers on Facebook. Includes information on the OpenSocial network (e.g., makes it easier for developers to share apps across social networks). Discusses Facebook's initiative to open its platform to developers.

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Update :: October 18, 2018