| eBook: Search Engine Marketing: The Essential Best Practice Guide is a fee-based eBook by Mike Grehan, a well-established search engine marketing consultant and noted SEO/SEM author. Table of contents includes: The Monetization of Search, A Brief History of the Search Engines, How Search Engines Work, How Directories Work, Pay for Inclusion Services, Meta Tags and Important HTML Tags, Keywords and Writing for Search Engines, Link Analysis, Spamming, Problem Pages, Log Analysis, Low Budget- No Budget, Sources, Courses, Tools and Resources, and The Interviews. |