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 Resource Centers >> Internet Business >> Internet Business Initiative >> Buzz Marketing |
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| | The Word of Mouth Marketing Association promotes the use of word-of-mouth advertising and sets ethical standards for the practice. | http://www.womma.com
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| | The Viral and Buzz Marketing Association seeks to promote the use and validity of Buzz marketing practices. | http://www.vbma.net
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| | Companies hire BzzAgent to spread word-of-mouth advertising about a product. BzzAgents then go about creating a "buzz" through word-of-mouth. This means networking, blogging, etc. BuzzAgents are not paid but can receive points toward free merchandise, music, etc. based on their participation. | http://www.BzzAgent.com
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