Welcome to the Facebook Social Ads™ Resource Center. Facebook Ads is a targeted advertising system that allows businesses to spread their marketing messages virally through the social graph, utilizing the network where users communicate and share information. Social Ads is a component of the Facebook Ads system, which also includes Facebook Pages and Facebook Insight. Facebook Pages allow businesses to build a presence on Facebook and connect with their audiences. Facebook Insight is a marketing tool that provides information on user activity, demographics, ad performance and trends to help businesses optimize Facebook Pages and Social Ads. Start your search here for Facebook Ads articles, blogs, resource sites and more. In the Facebook Social Ads Resource Center you'll find links to: